Coffee Shop Success

Proposal for Podcast Development

Presented to:
Greg Sweatt, Co-Founder & COO

The Project

Introduction

We understand the unique challenges and opportunities faced by coffee shop owners. We believe that a well-structured podcast can serve as a powerful platform for sharing insights, strategies, and success stories that can help fellow coffee shop owners thrive. We would like to present a proposal for developing and launching a podcast titled “Coffee Shop Success,” dedicated to empowering the coffee shop community. Phoenix Roasters, with its unique product line, helps accelerate coffee shop growth by standing out above local competitors. Brand identity is more important than ever in today's crowded environment!

Objective

The primary goal of “Coffee Shop Success” is to create an engaging and informative podcast that provides valuable resources to coffee shop owners. The podcast aims to:

  • Share best practices and innovative strategies for coffee shop management.

  • Highlight success stories of other coffee shop owners as a source of inspiration.

  • Discuss industry trends and emerging opportunities within the coffee shop sector.

  • Foster a sense of community among coffee shop owners by encouraging dialogue and collaboration.

The Process

** the Episode 1 routine would repeat each month **

Sample Podcast Topics

  • Phoenix Roasters vs. Competitors

  • How technology is impacting the coffee industry

  • From Farm to Filter: How Our Coffee Gets to You

  • Understanding Coffee Grading

  • Why Roasting Profiles Matter for Your Customers

  • Stories About Growers

  • Trends in the Coffee Industry

  • Direct Trade vs. Free Trade: What's the Real Difference?

The Cost

$7,500/mo